Sams Teach Yourself Search Engine Optimization (SEO) in 24 Hours

Sams Teach Yourself Search Engine Optimization (SEO) in 24 Hours . Millions of web publishers know they need SEO expertise, but can’t afford an SEO guru. Teach Yourself Search Engine Optimization (SEO) in 24 Hours is the most cost-effective alternative: a quick, step-by-step tutorial that guides non-experts step-by-step through optimizing their sites for maximum visibility on the web and in search engines. Although SEO is often marketed as if it’s some kind of secret voodoo, much of it boils down to good design, effective writing, a well-organized approach, some up-to-date knowledge about how search engines work, and a few free, easy-to-find tools. Long-time web and SEO expert Rogers Cadenhead has brought together all this essential knowledge in one place.

Book about Guide to Luxury Lifestyle Design

I think this is a good book, so I recommended this book, The 4-Hour Workweek, Expanded and Updated : Expanded and Updated, With Over 100 New Pages of Cutting-Edge Content . More than 100 pages of new, cutting-edge content. Forget the old concept of retirement and the rest of the deferred-life plan–there is no need to wait and every reason not to, especially in unpredictable economic times. Whether your dream is escaping the rat race, experiencing high-end world travel, earning a monthly five-figure income with zero management, or just living more and working less, The 4-Hour Workweek is the blueprint.

Crash Proof: How to Profit From the Coming Economic Collapse

Crash Proof: How to Profit From the Coming Economic Collapse . From both an economic and monetary perspective, the United States is a house of cards—impressive on the outside, but a disaster waiting to happen beneath the surface. In a relatively short period of time, the country has gone from the world’s largest creditor to its greatest debtor; the value of the dollar has declined; and domestic manufacturing has given way to non-exportable services. While these and other issues could potentially spell disaster for your financial well-being, the situation could also present unique opportunities—if you’re prepared.

For more than a decade, seasoned Wall Street prognosticator Peter Schiff has not only observed the U.S. economy, but also helped his clients restructure their portfolios to reflect his outlook. What he sees today is a nation facing an economic storm brought on by growing federal, personal, and corporate debt; too little savings; a declining dollar; and lack of domestic manufacturing.

Jim Cramer’s Real Money

Jim Cramer’s Real Money . After telling the story of his own trading days in Confessions of a Street Addict, Cramer appeases fans hoping for advice on how to duplicate his success with their own investment portfolios. But not without some strong caveats: his approach requires devoting at least an hour a week to educating yourself about each stock you own. But since most pros are “rank amateurs themselves,” anyone willing to do the work should consider getting in. Cramer breaks down the fundamentals of his investment approach, built on the twin principles of diversification and speculation: while most of your portfolio should contain reliables like oil, financials and blue-chip companies, 20% percent of your money should go toward a slightly riskier bet on a company’s future (“owning a stock is a bet on the future, not the past”). He also explains techniques for figuring out when to buy rock bottom stocks and sell the ones that have hit their peaks. Cramer drills his main points over and over, which can get repetitive on the anecdotal level but reinforces the simplicity of his message: investing is for anybody willing to put the time into learning how to do it right. His enthusiasm should prove inspiring, and even investors on the wrong side of Wall Street’s recent shakeups may find the courage to get back in the game. Either way, Cramer’s radio, TV and print platforms are sure to make this one another hit.

Firefight: Inside the Battle to Save the Pentagon on 9/11

Firefight: Inside the Battle to Save the Pentagon on 9/11
Reviewed by John N. Maclean
It took only eight-tenths of a second for American Airlines Flight 77 to strike the outer wall of the Pentagon, penetrate the concentric E, D and C Rings, collapse upon itself like an accordion and ignite chaos. The jet spewed thousands of gallons of fuel through hallways, offices and meeting rooms inside the nation’s premier defense installation — into every place that airborne mist could go on the wings of an enormous shock wave. A series of explosions sent an ominous mushroom-shaped cloud into the air.

The aircraft had punched a hole 90 feet wide at the entry point, then compressed into a bullet-like shape and burrowed 310 feet, or about twice its length, into the building. Its speed decelerated from 530 miles an hour to zero in less than a second. The bodies of the five hijackers were found about 100 feet from the point of impact; most of the bodies of the 59 passengers and crew, who had been herded to the rear of the plane, carried farther into the building. The final death toll included 125 Pentagon employees.

Because the fire got under a thick slab of concrete covering the roof, flames burned for three more days. The repercussions of that day, though, will be felt for decades. In the same way that a previous generation remembers the Kennedy assassination, many Washingtonians will forever remember where they were standing, what they were doing and thinking, when they learned of the Pentagon attack and felt the shock of a terrible vulnerability.

The Pentagon attack understandably has received less attention than the destruction of the World Trade Center towers in Manhattan and United Airlines Flight 93 in a grassy field in Pennsylvania; the first was far more catastrophic, the second a more compact drama. After all, the Pentagon opened for business the next day, Sept. 12. For the onlooker, only one wedge of the Pentagon’s five sections appeared to be involved, though about 40 percent of the building eventually received damage and smoke invaded every cranny.

Yet vital facilities were compromised. It took hours for a secret backup facility to be made operational to replace the destroyed National Military Command Center. Top secret documents were strewn everywhere, prompting fears that enemy agents would scoop them up. Flames came close to destroying equipment on the roof whose loss would have shut down the entire building.

The direst scenarios did not come to pass, however, thanks to hundreds of firefighters, medics, FBI agents and military and civilian personnel. Heroes came in all shapes and sizes, from a vintage fire truck small enough to squeeze into the Pentagon’s central courtyard to generals willing to forget their stars. Most people run from fire. At the Pentagon, military and civilian personnel rushed into the building to save others and protect vital information. A four-star Army general with 20 soldiers at his back got into a wrestling match with a firefighter who had been ordered to keep people out of the building. The firefighter won, and the general apologized. Capt. Jennifer Glidewell, an Army nurse at a Pentagon clinic, went to the central courtyard as it began to fill with wounded and found herself, momentarily, the ranking medical officer. She took charge, but after a few minutes a three-star Air Force general approached. He was a doctor, he told the captain, and asked where she needed him.

There were screw-ups, of course. D.C. Fire Department officials sent too much equipment, established separate command facilities and then ducked out early. But after three grueling days, the firefighters had saved the Pentagon — and done the job safely: Not one emergency worker was seriously injured.

It took five years for authors Patrick Creed, a volunteer firefighter and Army officer, and Rick Newman, a writer for U.S. News and World Report, to pull together this story. Combing public records and conducting 150 interviews, Creed and Newman have done a monumental reporting job. Firefight tells the tale moment by moment through the accounts of dozens of participants and eye-witnesses. The book needed an editor with a sharper blue pencil — it’s too long, and the writing can be monotonous. Not unlike the heroes whose stories they tell, however, Creed and Newman faced a daunting challenge, rose to the occasion and rescued a piece of history from the ashes.
Copyright 2008, The Washington Post. All Rights Reserved.

The Audacity of Hope: Thoughts on Reclaiming the American Dream

The Audacity of Hope. Barack Obama’s first book, Dreams from My Father, was a compelling and moving memoir focusing on personal issues of race, identity, and community. With his second book The Audacity of Hope, Obama engages themes raised in his keynote speech at the 2004 Democratic National Convention, shares personal views on faith and values and offers a vision of the future that involves repairing a “political process that is broken” and restoring a government that has fallen out of touch with the people. We had the opportunity to ask Senator Obama a few questions about writing, reading, and politics

Ilinois’s Democratic senator illuminates the constraints of mainstream politics all too well in this sonorous manifesto. Obama (Dreams from My Father) castigates divisive partisanship (especially the Republican brand) and calls for a centrist politics based on broad American values. His own cautious liberalism is a model: he’s skeptical of big government and of Republican tax cuts for the rich and Social Security privatization; he’s prochoice, but respectful of prolifers; supportive of religion, but not of imposing it. The policy result is a tepid Clintonism, featuring tax credits for the poor, a host of small-bore programs to address everything from worker retraining to teen pregnancy, and a health-care program that resembles Clinton’s Hillary-care proposals. On Iraq, he floats a phased but open-ended troop withdrawal. His triangulated positions can seem conflicted: he supports free trade, while deploring its effects on American workers (he opposed the Central American Free Trade Agreement), in the end hoping halfheartedly that more support for education, science and renewable energy will see the economy through the dilemmas of globalization. Obama writes insightfully, with vivid firsthand observations, about politics and the compromises forced on politicians by fund-raising, interest groups, the media and legislative horse-trading. Alas, his muddled, uninspiring proposals bear the stamp of those compromises.

What Happened: Inside the Bush White House and Washington’s Culture of Deception

What Happened: Inside the Bush White House and Washington’s Culture of Deception

Scott McClellan was one of a few Bush loyalists from Texas who became part of his inner circle of trusted advisers, and remained so during one of the most challenging and contentious periods of recent history. Drawn to Bush by his commitment to compassionate conservatism and strong bipartisan leadership, McClellan served the president for more than seven years, and witnessed day-to-day exactly how the presidency veered off course.

In this refreshingly clear-eyed book, written with no agenda other than to record his experiences and insights for the benefit of history, McClellan provides unique perspective on what happened and why it happened the way it did, including the Iraq war, Hurricane Katrina, Washington’s bitter partisanship, and two hotly contested presidential campaigns. He gives readers a candid look into who George W. Bush is and what he believes, and into the personalities, strengths, and liabilities of his top aides. Finally, McClellan looks to the future, exploring the lessons this presidency offers the American people as we prepare to elect a new leader.

A New Earth: Awakening to Your Life’s Purpose

In A New Earth: Awakening Your Life’s Purpose, this gentle teacher traces human suffering to one simple, yet insidious, root: the ego. While many authors and philosophers throw around the word “ego”, Tolle actually exposes what the ego IS–and why it causes us so much trouble.

While 17th century philospher Rene Descartes may be considered the “father of philosophy”, his famous dictum “I think, therefore I am” mechanized humans into “thinking machines” that can reason their way through any problem–and to “ultimate truth”. Cartesian philosophy (named for Descartes) has permeated our culture for centuries and can be best summed up with “I think–that is my identity–and therefore, my thinking is my Being”. According to Tolle, Descartes discovered the root of EGO, not Beingness.

Recommended by Oprah Winfrey:

Best-selling author and spiritual teacher Eckhart Tolle has been inspiring readers since his first book, The Power of Now. In A New Earth, Eckhart provides practical teachings for waking up to a new, enlightened mind-set. If you’re seeking a more loving self and a more loving planet, this is the book for you. See details

How Come That Idiot’s Rich and I’m Not?

In How Come That Idiot’s Rich and I’m Not? bestselling author Robert Shemin reveals for the first time the inner-circle secrets of the mega-wealthy. Have you ever wondered why some people attract wealth while others stay financially trapped and in debt? The key is wealth-friendly, upside-down thinking. Stick with all the old moneymaking rules and stay broke. Break them and get rich. This is the book that shows you how.

We’ve all read about the college kid who made millions on a brainstorm, or the couple who made a fortune in real estate, or the guy in his thirties who waved good-bye to his boss and now lives on his investments. But until now, how they did it—the rules they followed or flouted, the tricks they stumbled on—have remained a mystery.

That’s about to change. Whether you’ve been trying to get rich but haven’t quite made it yet, or just need the confidence to dream big, this is the book for you. As experienced as Shemin is at showing high-net-worth individuals how to get richer, his real love is helping self-described “financial disasters” earn millions. And he uses his own odds-defying story to illustrate the outside-the-box thinking that gets the job done. Here, you’ll learn how to:

• set only one powerful success goal—and make it a big one
• play while your money goes to work
• stop building someone else’s business and start building your own
• live and think like a millionaire while you’re becoming one
• use the power and “smarts” of other Rich Idiots to help you join the Rich Idiot Club
• add OPI (other people’s ideas), OPT (other people’s time), and OPE (other people’s experience) to do less and make more
• tap into timeless secrets that unlock the energy and spiritual power of money

Learn which three assets you must own to become a Rich Idiot and how to obtain them with little or no money of your own. Learn why Rich Idiots outearn almost all the so-called wealth experts and how you can, too. Above all, learn how doing just one thing a day will bring you to your big goal.

In this book, the first to show you what it really takes to achieve financial abundance, Shemin illustrates in a fun, witty way how going against the grain is, in fact, the surest way to gain. Spend just a few pages with Robert and his Rich Idiot friends and you’ll be convinced that “if they could do it, I can do it.”

The Bin Ladens: An Arabian Family in the American Century

Change the names and locations, and Steve Coll’s marvelous book about the bin Laden family would begin like a familiar American saga. An illiterate youth arrives in a land of opportunity from his impoverished homeland and, by dint of ambition, talent and hard work, becomes immensely rich and powerful. He collects properties, airplanes, luxury cars and women — tastes he passes on to his sons. He earns a niche in the pantheon of great builders of his adopted country.

The youth is Mohamed bin Laden, justly venerated in Saudi Arabia. But collective memory plays funny tricks, and in the West he will be permanently remembered as the father of Osama. The bin Ladens, though their Horatio Alger story overlaps Western experience, emerge as unmistakably Middle Eastern — to the point of being torn asunder by today’s religious struggles. Coll, a Pulitzer Prize winner and former Washington Post managing editor, leaves the psychology to his readers. He prefers writing on economics and politics, leavening them with anecdotes and gossip; the result is a fascinating panorama of a great family, presented within the context of the 9/11 drama.

Blind in one eye, not quite 30, Mohamed bin Laden emigrated from Yemen between the world wars, just as the Saudi oil boom was getting underway, and found a job as a bricklayer with Aramco, the Arabian American oil company. More than a good worker, he was an organizer, with an innate sense of business and engineering, and in 1935 he was helped by his employer to set up his own firm. Successful in building homes for princes, he won the notice of the king and erected one of the first royal residences. From there he advanced to the luxury palaces for which the ruling House of Saud is known, then to creation of the country’s road network. He renovated the holy shrines in Mecca and Medina, and went off to restore Jerusalem’s Mosque of Omar. He also built military installations to assure the Saud dynasty’s security.

Like the Saudi royals, Mohamed bin Laden was rigorous in prayer but liberal in interpreting the Koran’s sexual strictures. He married countless times, occasionally for business reasons, often out of whimsy, sometimes to women he kept with him, usually to women he legally divorced. In 1958 alone, his wives gave birth to seven children, among them Osama, whose mother was a 15-year-old Syrian from whom Mohamed quickly split. He fathered at least 54 offspring before he died in 1967, in a plane crash during the inspection of a construction site in the desert.

Although he acquired his children casually, Mohamed took his responsibility to them seriously. It was impossible to calculate his net worth, Coll writes, given the indifference to financial management in Saudi Arabia; the royal family alone may have owed him $100 million, which it would pay at its pleasure. But, following Islamic law, he willed each of his 25 sons 2.7 percent of his company’s assets, while each daughter received 1 percent. These bequests assured them the means to finish their education and live comfortably, with a small surplus to help out their divorced mothers, who under Islamic law received nothing.

Still, contrary to popular notions, the bin Laden heirs were not born hugely rich. Most of the males went to work in the family company, where they gradually built fortunes. Osama, Coll writes, was an exception in dedicating much of his money to Islamic political causes. But even his personal wealth, Coll says, fell far short of paying for the terrorist network he later founded. For that, he had to raise funds among true believers within the wider Islamic world.

Though never estranged from his family, Osama grew up in a separate household in Jeddah, with a stepfather whom Mohamed chose. From time to time, he journeyed to Syria for visits with his mother’s kin. Coll’s interviews with family members and classmates paint him as an unusually timid boy, but otherwise quite average. After Mohamed’s death, he was enrolled in a good private school — English in academics, Saudi in religious orientation. In his teens, he supplemented his studies with religious instruction and gravitated to membership in the Muslim Brotherhood, an organization that was then spreading through Arab society, promoting fundamentalist values. At 17, he married a 14-year-old cousin, who quickly bore him a son; he kept her in strict Islamic seclusion. Though increasingly religious, he had done well at school in commerce and technology, and after graduation he joined his half-brothers in the family construction firm.

The year 1979, when he was 21, marked a turning point for Osama and for Saudi Arabia. It was the year of the Iranian revolution, which ignited widespread religious militancy. Islamic radicals struck at royal power in a wild attack on the Holy Mosque in Mecca, and, though suppressed in bloody battle, the assault left the state badly shaken. The Sauds solicited help from the United States to preserve their status, and authorized construction of a major American base on Saudi soil. Osama made clear his disapproval of the infidel presence, generating tensions within the bin Laden family, which stood to profit handsomely from the project. The next year, the Soviets invaded Afghanistan. The bin Ladens rallied to make major contributions to the Afghan resistance, preponderantly Islamic, and sent Osama to Pakistan to oversee the distribution of funds. His work, being anti-communist, pasted over the family rift and delayed his own break with the Sauds and their American allies.

By the mid-’80s, bin Laden moved beyond money matters to supplying arms to the Afghan irregulars, the mujaheddin, then to recruiting and training Arab militants to fight alongside them. Arms were now cheap. The United States was flooding the market, chiefly with Stingers, the anti-aircraft missiles that assured the Russians’ defeat. Coll found no record of CIA meetings with bin Laden. The agency knew who he was but showed no special interest in him or awareness of the danger his militancy represented.

Osama founded al-Qaeda soon after the Soviets withdrew from Afghanistan in 1988. He then returned to Saudi Arabia, leaving behind his followers to support the fundamentalist Taliban in the post-war struggle among Afghan factions. But he never reconciled with the Sauds, and he broke with them openly when they invited U.S. troops onto their soil for the looming war against Iraq. His offer to send al-Qaeda to fight Iraq if the invitation was revoked brought only laughter. The confrontation created a dilemma for the bin Laden family: Much as it loved the profits of building for the Americans, it had no stomach for fraternal schism. Finally, the king put his foot down, and the family cut off the wayward brother from his company stipends. Osama, with three wives (a fourth had recently left him), 11 sons and an unrecorded number of daughters, chose exile in Sudan, then was informed he could not stay. In 1996, he flew back to a warm reception among his sympathizers in Afghanistan and the border regions of Pakistan, where he presumably remains to this day.

Coll dwells only in passing on the violence later attributed to Osama bin Laden and al-Qaeda. He charts Osama’s rising anger at the Sauds and at America. He leaves no doubt that Osama’s organizational and fund-raising talents remained sharp; he even credits Osama’s engineering with making the caves of Tora Bora, where he took refuge, impregnable to U.S. forces. As for bin Laden’s kin, Coll suggests that, though most retain warm feelings for him, after 9/11 necessity forced them to distance themselves from his actions. Taken together, they seem more bewildered than angered by the course he has chosen. Responsible for what is now a global company, the brothers have been particularly stringent; the sisters appear to be more sympathetic. Whether any of them secretly sends him money remains uncertain. As for the 9/11 conspiracy, Coll repeats little of what we already know. Instead, he has chosen to write about a man and his family, enriching our understanding of the powerful impact they have made on our times.

From The Washington Post’s Book World/washingtonpost.com. Reviewed by Milton Viorst. Copyright 2008, The Washington Post. All Rights Reserved. Source